OVERVIEW Client – Precision Prep Industry – Meal Prep / B2C Date – 2019 Precision Prep is the premier meal prep service company in Visalia, California. They offer customized meals built to your specific needs that are both delicious and affordable. I was brought on to help fix their social media content and improve their…
OVERVIEW Client – Level 7 Fitness Industry – Live Event / Fundraiser Date – 2019 Level 7 Fitness is a private gym located in Clovis, California that is tailored to people looking to take their fitness to the next level. Owner Vincent Houle planned to celebrate his second year in business with a charity boot…
OVERVIEW Client – Level 7 Fitness Industry – Charity Event / Blood Drive Date – 2018 Level 7 Fitness is a private fitness facility located in Clovis, California that is tailored to people looking to take their fitness to the next level. Owner and coach Vincent Houle brings the latest in cutting-edge training techniques to…
OVERVIEW Client – Visalia Rotary Community Foundation “Brew Fest” Industry – Live Charity Event / Fundraiser Date – 2019 The Visalia Rotary Community Foundation was established for the enhancement of Visalia and the surrounding community. It was founded in 1992 by the Visalia Rotary Club and joined in contributions and administration by the Visalia County…
OVERVIEW Client – Visalia Triathlon Industry – Sporting Event Date – 2018 The annual Visalia Triathlon or “VITRI” is held every year in the spring at El Diamante High School in Visalia, California. The event offers a 1-mile swim, 11-mile bike course, and 3-mile run. The 2018 event offered something very new as 100% of…
[ THE SITUATION ] OPERATIONAL LEAD: Homegrown Organic Farms (Client) SECTOR: CPG (Consumer Packaged Goods) / E-Commerce Conversion / Precision Ad Buying TIMELINE: 2017 (3-Month Operational Window) Homegrown Organic Farms, an established collective of certified organic growers, required a high-conversion digital campaign to scale their freeze-dried fruit product on the Amazon marketplace. The objective was…
[ THE SITUATION ] OPERATIONAL LEAD: Ralph F. Kaelble for District Attorney (Client) SECTOR: Political Campaigns / Digital Command / Precision Ad Buying TIMELINE: 2014 (6-Month Operational Window) During the 2014 Tulare County District Attorney race, challenger candidate Ralph F. Kaelble sought to unseat a deeply entrenched incumbent. The operational objective was to rapidly build…
OVERVIEW Client – The Great Western Fan Festival Industry – Live Event / Music Date – 2016 Having built social media marketing campaigns for the past three years, the 2016 Great Western Fan Festival was no different when it came to digital success. This year the festival saw a few new ideas and saw positive…
OVERVIEW Client – The Great Western Fan Festival Industry – Live Event / Music Date – 2015 The Great Western Fan Festival is a three-day music festival in Visalia, California with the best gospel singers, groups, and quartets from around the nation and 2015 was the second year the festival used social media as a…
OVERVIEW Client – The Great Western Fan Festival Industry – Live Event / Music Date – 2014 The Great Western Fan Festival is a three-day music festival in Visalia, California with the best gospel singers, groups, and quartets from around the nation and 2014 was the first year the festival used social media as a…
